What’s your coffee personality?

What’s your coffee personality?

Hi. Hey – yes, you. There’s a PC® Coffee that’s just right for you. In fact, we’d bet there’s more than one brew. Because you are complex and interesting. Just like our selection. Read on to pick one—or a few.

If you’re into coffee, it’s likely part of your daily routine. Something you look forward to, a ritual of brewing and sipping that you enjoy, that gets you going or slows you down. But have you ever stopped to consider why you choose the coffees you do, or which brew would be best for you? There are many varieties of PC® Coffee to choose from, but they all have a few things in common: we source the best beans from around the world and we roast them in Canada. And they come in award-winning packaging, which is easy to use, keeps your coffee tasting fresh and is recyclable*. Now back to the brews—which one is best for you? If you pinpoint yourself in a few of these personalities, you may want to purchase more than one kind of PC® Coffee. And we love that for you.

You are: an artist

You brew: You appreciate the work and passion that goes into creating a work of fine art—and fine coffee. This one delivers dreamy, drink-me-now colour and rich flavour notes of dried fruit, brown sugar and subtle cocoa. Our PC® coffee experts selected these 100% Arabica beans from Indonesia, Sumatra, Kenya, Ethiopia and beyond. They are then roasted and blended in Canada for a fresh-tasting, balanced, medium-bodied mug. Top your mug with steamed milk and make some latte art.

You are: an adventurer

You brew: Smooth like the waves rolling onto the sandy shores of Tofino, B.C., this blend has captivated fans from coast to coast. To make it, our PC® coffee experts selected these 100% Arabica beans from Sumatra and beyond. The beans are then dark roasted in Canada to deliver a balanced coffee with a heady aroma, full body and rich dark cocoa flavour. Use this grind size for pour-over brewing at your next campsite.

You are: a morning person

You brew: You’re the sort to start the day journaling the things you’re grateful for, followed by a brisk crossfit class. Only after this will you sit and sip a neat espresso while working through your email. This is a dark roasted blend of 100% Arabica beans from South and Central America. Slow down and savour its rich, creamy body and intense flavour, with notes of cocoa. Now you’re set to tackle the to-do list.

You are: an all-day coffee craver

You brew:

You love coffee, but not all the caffeine. This is the right match for your travel mug: rich flavour notes of dried fruit, brown sugar and subtle cocoa. This profile comes from a blend of 100% Arabica beans from Sumatra and beyond. They are then decaffeinated using only water, without the use of chemicals, with a proprietary Swiss Water® decaffeination process. That’s what we call an all-day drinking dream.

You are: not a coffee snob

You brew: You’re unfussy and you want your coffee to be, too. This brew is smooth, mellow and balanced, as good on the go as it is sipped slowly at home. Palate-pleasing nutty caramel notes comes from a blend of specially selected 100% Arabica beans from Kenyan and South and Central American countries like Colombia and Brazil. Use this grind size for a big pot of drip coffee that’s ready when you are.

*This recyclable packaging is made with a minimum 80% paper content—freshness seal is not recyclable.